Why did Venture Thinking choose to enter the scene right now, in the most difficult moment, in the midst of emergency and confusion? It is easy to answer: preparation for the future has to happen in the present. We propose a challange to ourselves, to the business world, to the world of philosophy, to all the worlds where the sense of enterprise makes the difference, that is to reinvent our thought models, redefine purpose and mission of companies, build ideas, hypotheses, visions, scenarios for the present and the near future.
THE PHOENIX PROGRAM
The Phoenix Program, launched together with IESE and Campus Bio-Medico University, wants to be of service to leading entities, such as SMEs in our country, so important, yet so challenged by the crisis. The contribution in “solidarity innovation” of the large corporations provides SMEs with access to the program and a network of excellence – the Venture Thinkers – who can accompany them in this delicate phase by providing ideas, skills, collaborative and generative relationships.